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From Boardrooms to Belly Rubs: The Cat Butler Expands to Dorset and Hampshire

Alex Booth has swapped banking for belly rubs with the launch of her new The Cat Butler business. She’s now bringing top-notch cat care to local homes across Bournemouth, Christchurch, Ferndown, Ringwood and beyond.
Added on: 15 Jun, 2025 Posted by: Sandra James 5 min read (807 words)

In this article:

Introduction

We’re delighted to welcome Alex Booth, the new franchise owner of The Cat Butler Bournemouth, offering our premium, in-home cat care across BournemouthChristchurch, Ferndown, Ringwood and the surrounding areas.

A Career Change With Heart (and Whiskers)

After over 20 years in retail banking, working her way up to become a Bank Manager, Alex knew it was time for a change. Following a company restructure and voluntary redundancy, she took a leap of faith – swapping the corporate world for something a lot more feline.

After two decades in banking, Alex Booth has swapped the corporate world for cat cuddles as the new owner of The Cat Butler Bournemouth.

Why The Cat Butler?

I wasn’t sure what I wanted to do next, but I knew I wanted something that would make me happy and involve animals,” Alex explained. “Then I found The Cat Butler. Sandra [our founder] called me almost immediately after I filled in the enquiry form, and the more we talked, the more it just felt right.”

Alex was drawn to the professionalism, support and warmth that make The Cat Butler so special, and especially to the opportunity to work with cats in their own homes – something inspired by a very personal experience with her own cat, Daisy.

The Inspiration Behind The Business

“When I went away on holiday last year, I struggled to find someone to look after Daisy. When I got back, she was stressed and unhappy – it was upsetting. I knew there had to be a better way.”

Now, Alex is creating that better way for other cat owners in her local area, offering a calm, caring, and consistent cat sitting service that provides complete peace of mind.

Daisy, Alex’s much-loved 17-year-old moggy – and the inspiration behind her journey into cat sitting

Meet Daisy – The Queen of the House

Alex lives in Ringwood with Daisy – a 17-year-old tabby and white moggy with bags of character (and opinions). Daisy was gifted to her by a dear friend who has since passed away, making her presence all the more cherished.

“She bosses me about a lot – mostly to demand food or chin scratches. But I absolutely adore her.”

Community Spirit and a Love For All Creatures

Outside of caring for cats, Alex supports her community by walking dogs for The Cinnamon Trust and volunteering with a local wildlife rescue – a reflection of her deep love for animals of all kinds. But it’s cats that truly hold a special place in her heart.

Looking ahead – Alex is excited to build a trusted, five-star cat care service for owners across Bournemouth and beyond

Looking Ahead – Building a Pawsome Local Service

“I’m so excited to get started. I want to build my reputation as a first-class cat sitter, giving my clients’ precious furballs the best care possible. That way, owners can relax knowing their cats are in safe, loving hands while they’re away.”

Alex’s business is now well underway – and we couldn’t be prouder to have her as part of our The Cat Butler family. If you're based in BournemouthChristchurch, Ferndown, Ringwood or the surrounding villages, and are looking for truly exceptional cat care, Alex is ready to help. 

How to Book The Cat Butler Bournemouth

Booking with The Cat Butler Bournemouth is easy and hassle-free. Simply head to our website and complete the enquiry form to get started. Alex and The Cat Butler Bournemouth team can’t wait to meet you and give your cat the five-star care they deserve – all in the comfort of their own home.

 

Sandra James

Sandra James

Owner & Founder

The Cat Butler was set up by Sandra James in recognition of the fact that a stay in a cattery can be unsettling for many cats and also their owners.

Request a Brochure

If you're a cat lover and you're interested in our opportunity to run your own local cat sitting business, we'd love to hear from you.

Please complete our contact form and we'll send you a copy of our brochure by e-mail which includes:

  • Comprehensive information about The Cat Butler franchise
  • Key components of the franchise including training, marketing and business tools
  • Franchise package costs and financial support information

Once you've had time to read the brochure, we'd love to hear from you with any specific questions about the opportunity.

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